The JB Crew

Toy collector. Published author. Disney aficionado. Social justice activist. DIY fanatic. We’re a team of many passions, and where we all converge is our love of marketing. Our goal is to bring talent, passion and a unique perspective to everything we touch, all to create something beautiful for your company: rewarding relationships with your customers.

Learn more about how we can put our craft to work for you.

The Artisans

I’m the only professional here.

Steve Gaither

The OCD President

After experiencing big agency life and realizing there was a smarter way to do things, Steve opened shop in 2000. Today, he uses his diverse background in design, marketing, management and client relations to lead the JB Chicago team, with the goal of providing accountable marketing that is tied to measurable results — making every dollar count.

Prior to founding JB Chicago Steve worked as an art director at GMR, a senior designer at Jager Di Paolo Kemp and a creative at several boutique agencies, where he oversaw launches for Kraft Foods and Burton Snowboards. He is currently on a Board of Advisors to St Xavier University, a board member for both Hooray Puree and Hope for the Silent Voices, and a mentor at the Good Food Accelerator.

You know what, just cork it!

Christina Calderon

The cheeky Creative Director + COO

Originally JB Chicago’s first hire 15 years ago, Christina is now head of the creative department. Her role includes ensuring our clients’ brand is consistent across all mediums, and her expertise in branding, print, digital and social campaigns helps her guide clients in communicating their vision. Internally, she guides the company’s day-to-day operating activities, as well as overall staff development and leadership.

Christina loves working with not-for-profits at JB and has a passion for social justice. She also helps to run a local Care Center which serves the poor in her community.

I’m the office horse-girl.

Lindsey Lullo

The savvy Account Supervisor

Lindsey joined JB after spending nearly four years as a PR and social media account executive at a neighboring Chicagoland agency where she worked on various B2B and B2C accounts. As the main client contact at JB, Lindsey manages the account team and works closely with the creative department to ensure that the client’s goals are executed effectively.

She attended college on the east coast where she was a four-year scholarship athlete on the women’s volleyball team. When not at the office, Lindsey can be found brunching, playing volleyball on the beach and at all of Chicago’s summer festivals.


Dane McDonald

The opinionated Senior Copywriter + Brand Strategist

Dane began his time at JB as the team’s first social media coordinator, but has since advanced up the ranks to his current position as senior copywriter and brand strategist. An experienced storyteller, creative writer, and editorial columnist, Dane is the person at JB who makes sure our clients’ stories come to life via the written word.

Originally from Indianapolis, Dane moved to Chicago after studying Journalism and Theatre & Drama at Indiana University. When not keeping everyone in the office entertained with his sparkling witticisms, Dane is likely to be found at a local movie theater, in search of the city’s best margarita, or at a Disney theme park.

I can draw good.

Jessica Deahl

The chill Lead Designer

Jessica leads the JB design team with her love of innovative and illustrative design. She’s a renowned illustrator-turned-designer who uses her hand-drawn aesthetic to bring projects to life.

Jessica honed her skills at California State University, Long Beach and has created illustrated work for California’s most prominent pop culture galleries, as well as for franchises like Breaking Bad, Saturday Night Live and Alice Through the Looking Glass. She also really likes beer, a passion that has taken her to Europe and beyond and added another bullet point to her résumé: author. When she’s not at JB, Jessica can be found drawing at home and chilling with her black cat, Otis.


Olivia Hedges

The spirited Account Executive

Olivia started at JB after working at a national sales and marketing agency for over four years. Olivia has sales and analytics experience working with top manufacturers in the Chicago market. Olivia is thrilled to be an account executive and serve as a liaison between the client and creative team.

Originally from Michigan, Olivia loves to spend time with her family, especially up at her family cottage on Walloon Lake. On the weekends, Olivia can be found checking out Chicago’s newest restaurants with her husband or in a yoga class. She also has a passion for volunteering, where she recently became the Chicago Co-Director of a foundation that helps children with cancer through therapeutic relief programs.