What happens when 180 successful, powerful, and fed-up women in the advertising industry get together? TIME’S UP™/ADVERTISING is born. Announced today, 180 female agency leaders have created an advertising agency in response to the Time’s Up movement. Having only started with 14 executives, the organization has grown rapidly in only two short months. Some of those women include: Alyson Warsaw, chief creative officer of Laundry Service; Debby Reiner, CEO of Grey New York; Andrea Cook, president of FCB/Six; Andrea Diquez, CEO of Saatchi & Saatchi New York; Kirsten Flank, president and CEO of BBDO New York; Kate Weiss, executive vice president of human resources and partner at Universal McCann; Sarah Thompson, global and New York CEO of Droga5; Wendy Clark, global CEO of DDB Worldwide; and Kristen Cavallo, CEO of The Martin Agency. Time’s Up started in Hollywood, which is why we have seen plenty of its contributors and supporters exclusively on the red carpet. Shortly after the Harvey Weinstein scandal, corporations began to be called out for misconduct as well. Since then, a day doesn’t go by without a sexual assault story in the news. This entire movement has inspired the founders of TIME’S UP™/ADVERTISING.
The company’s main purpose is to end harassment and discrimination in the workplace. According to their site, their mission is as follows: “TIME’S UP™/ADVERTISING’s mission is to drive new policies, practices, decisions, and tangible actions that result in more balanced, diverse, and accountable leadership; address workplace discrimination, harassment, and abuse; and create equitable cultures within our agencies.” These women are calling on every agency to join the effort by prioritizing the goals stated on the website. TIME’S UP™/ADVERTISING also raises funds for the Time’s Up Legal Defense Fund, which provides subsidized representation to individuals who bring up a sexual harassment or abuse case. The launch of this organization couldn’t have come at a better time, as just last week Hyundai’s Innocean Worldwide and its chief creative officer Eric Springer was sued for sexual harassment, discrimination, retaliation, and wrongful termination. As the Time’s Up movement continues to become stronger across all industries, the team here at JB Chicago can’t wait to see what’s to come from TIME’S UP™/ADVERTISING.
To kick things off, there will be events in New York, San Fransisco, Los Angeles, and Chicago on May 14th. You can RSVP on the TIME’S UP™/ADVERTISING website: http://timesupadvertising.com